Customer communications
Omnichannel customer communications
SMS, WhatsApp, email, voice and social messaging connected to your systems and governed by your rules. We combine the channels we already run with the ones we build to fit your operation.
SMS & RCS
Bulk and transactional SMS
Campaigns, alerts and conversations from the portal or over an API and SMPP, with trackable short links and delivery reports.
Explore SMS & RCSWhatsApp Business API & Social
WhatsApp and social messaging
Approved templates and conversations wired into your systems, with Instagram, Messenger and Telegram in the same flow.
Explore WhatsApp Business API & SocialEmail & Push
Email and notifications
Newsletters and transactional email sent from your systems, with your domain authenticated and every send measured.
Explore Email & PushOmnichannel Contact Center
A contact center built around you
We design with you one inbox where your agents handle calls, web chat, messaging and video, with queues and supervision.
Explore Omnichannel Contact CenterAI Agents & Bots
AI agents that know when to hand off
We design agents that talk by voice or chat, look things up in your systems and hand off to a person when needed.
Explore AI Agents & BotsCampaigns, Orchestration & Data
Campaigns that respect every customer
We design journeys with channel rules, consent and permitted hours, plus the analytics to fine-tune every send.
Explore Campaigns, Orchestration & DataSecurity & Verification
Verification by SMS and voice
One-time codes by SMS or voice call, and number lookups before you send.
Explore Security & VerificationURL Shortener
Short links that count people
Create short links with the text you choose, an expiry date and a QR code, and see who opens them: bots and link previews don’t count.
Explore URL ShortenerNumber Lookup
Know the number before you message it
Check by API whether a number is valid, its line type, its carrier, whether it was ported and whether its owner opted out of advertising.
Explore Number LookupThe challenge
Reachability, not just sending
The challenge is no longer sending a message. It is reaching the right person, on the channel they accept, at the right time, with a record of what happened. When every channel sits with a different vendor, data scatters, consent gets lost and nobody can tell what worked.
We run SMS and voice today
WhatsApp and email connect through integration
Consent and contact hours under Law 2300 of 2023
personal data under Law 1581 of 2012
Benefits
One flow across every channel
Your systems request a contact and the rules decide channel, timing and fallback. No more juggling separate vendors.
Consent on every message
Recipient preferences and opt-ins are checked before any contact, in line with Colombia’s Law 2300 of 2023 and Law 1581 of 2012.
Measurable reachability
Every attempt is logged with its outcome, so you can see which channel performs best for each segment.
Explore
Our customer communications channels and services
Reachability, the actual ability to find a customer and get a response, is what drives results in collections, BPO, customer service and notifications. That is why we treat it as one end-to-end flow: rules, consent, channel selection, events, fallback, records and analytics.
SMS & RCS
Bulk and transactional messaging
WhatsApp Business API & Social
Conversations on your customers’ channels
Email & Push
Bulk, transactional email and push
Omnichannel Contact Center
Service across every channel
AI Agents & Bots
Automated conversations with AI
Campaigns, Orchestration & Data
The right message, with consent, at the right time
Security & Verification
OTP, number verification and anti-fraud
URL Shortener
Short links with analytics and QR codes
Number Lookup
Carrier, line type and porting status
Step by step
How it works
This is a configurable solution that we build out with you, not an off-the-shelf product. We run SMS and voice today; WhatsApp and email connect through integration; orchestration, social channels and advanced analytics are designed around what is actually available for your project.
Your system requests the contact
Your CRM, collections software or app sends the event through an API: an overdue payment, an appointment, a purchase.
Rules and consent filter it
Opt-ins, customer preferences and permitted contact hours are checked before anything goes out.
The channel is selected
SMS, WhatsApp, email or a call, depending on the message type, cost and what the customer has accepted.
Events trigger the fallback
If the message is not delivered or gets no reply, the flow moves to the next channel you defined.
Everything is logged and measured
Every attempt and its outcome feed reachability analytics and flow back into your systems.
How it connects
How a customer-contact flow is designed
Your system triggers it, rules decide, the message goes out on the right channel, there is a fallback if it fails and everything is measured.
Step 1 of 5
Your system triggers it
Your CRM, store or platform sends the event through an API: an appointment, a payment, an order.
- Your system triggers it. Your CRM, store or platform sends the event through an API: an appointment, a payment, an order.
- Rules decide. Before anything is sent, the flow checks the recipient’s consent, the allowed hours and their preferred channel.
- It goes out on the right channel. SMS, WhatsApp, email or voice, depending on the rule. WhatsApp and other third-party channels are subject to each platform’s policies, eligibility and availability.
- If it fails, there is a fallback. If a message isn’t delivered, the flow tries the next channel without your system doing anything.
- Everything is measured. You see what was delivered, on which channel and how each person responded, so you can tune the next send.
By profile
Who it’s for
Small business
Start with SMS and short links from the portal, then add channels as your operation grows.
Mid-sized company
Connect your CRM to SMS, WhatsApp and email with simple cross-channel fallback rules.
Enterprise
We design orchestration, consent management and analytics for high-volume operations across business units.
Integrator
Use our SMS and voice APIs as building blocks in the projects you deliver for your clients.
In practice
Use cases
Early-stage and overdue collections
An SMS reminder, a WhatsApp follow-up and an automated call if there is no reply, within the hours and channels the law allows.
Reachability for BPOs and contact centers
Before dialing, confirm who you can contact and on which channel, so agents spend their time on customers who respond.
Appointment confirmations
Customers confirm or reschedule by replying, and the answer flows back into your scheduling system.
Service notifications
Order status, scheduled outages or case updates delivered on each customer’s preferred channel.
Industries
Pricing
Customer Communications pricing
Each service has its own pricing section. Pick the one you need:
Frequently asked questions
What does reachability mean?
It is the ability to reach a customer and get a response on an authorized channel. It is measured through attempts, deliveries and replies, and it is central to collections, BPO and customer service.
Is this a ready-to-use platform?
Not entirely. SMS, short links and automated calls are available today. Cross-channel orchestration is configured or built for each project, based on the channels and systems you need.
Can I start with a single channel?
Yes. Many companies start with SMS over an API and add WhatsApp, email or voice once the flow justifies it.
How is customer consent handled?
The flow checks opt-ins and preferences before each contact and honors opt-outs. Obtaining consent remains your responsibility; we help you enforce it on every message.
Does it connect to my CRM or collections software?
Yes, through APIs and events. If your system has no connectors, our custom development team can build the integration.
Technical details
For your technical team.
- Channels we run today
- SMS (bulk, transactional and two-way), short links and automated calls
- Channels through integration
- WhatsApp Business API and bulk and transactional email
- Custom or under evaluation
- Instagram, Messenger, Telegram, push, in-app, RCS, TikTok and Apple Messages for Business
- Integration
- REST API, SMPP for SMS and event webhooks to your systems
- Compliance
- Consent and contact hours under Law 2300 of 2023; personal data under Law 1581 of 2012
- Third-party channels
- Subject to each platform’s policies, eligibility and availability
Can’t find your question?
An advisor reviews your case and gets back to you.
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An advisor reviews your case and gets back to you with a proposal built around your operation.