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Custom Development

Custom software development, built by a telecom operator

We design and build software, integrations, and voice and connectivity projects around the way your business runs. We assess feasibility first, then commit to scope, timelines and cost.

Software & Platforms

Custom software and platforms

Portals and systems built around your process: every request has an owner and a status, with automatic SMS updates when something changes.

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Integration & APIs

CRM, ERP and API integration

Your CRM, ERP or online store sends SMS, automated calls and number checks through the API, and the result comes back by webhook.

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Custom Telecom Projects

Custom telecom projects

We design projects that bring network, voice and software together with you, after studying their technical and regulatory feasibility.

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Overview

Overview

Some needs no off-⁠the-⁠shelf product can meet: connecting your phone system to your CRM, automating notifications your team still sends by hand, building the portal your customers ask for, or bringing connectivity to an operation that does not fit a standard plan. That is what Custom Development is for: one team that designs, builds and runs the solution with you.

Benefits

  • Network, voice and software in one team

    The people designing your solution know the network and the voice platform it runs on. You do not have to coordinate a carrier and a software vendor separately.

  • Feasibility before commitments

    We review the technical, regulatory and commercial picture before we set scope, timelines and cost.

  • With you after go-⁠live

    Operations and support are part of the project and agreed up front, not when the first issue shows up.

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Custom Development

We work across nine areas, grouped into three lines. Software and platforms: software development, custom platforms, conversational platforms and AI applied to communications. Integration and APIs: integration with your business systems and communications automation driven by those systems. Telecom projects: telecom integration, business telephony and connectivity solutions.

Step by step

How it works

We have been a telecom public service company in Colombia since 2009, and we build and run our own platforms, including our customer portal and APIs. That is why network, voice and software sit with one team. It is also why we are straightforward: not every project is feasible, and if yours is not, we tell you before anything is committed.

  1. Discovery

    We learn how your operation works, which systems you already use and the problem you want to solve, with the people who deal with it every day.

  2. Feasibility study

    We assess whether the project can be done and how. Only then do we propose scope, timelines and cost; if it is not feasible, we say so.

  3. Design and build

    We design the solution and its integrations, then build it in stages with deliverables your team reviews.

  4. Pilot

    We run it with a limited group of users or sites and fine-⁠tune it before rolling it out across the operation.

  5. Operations and support

    We support the live solution under the support scope agreed in the contract and keep evolving it with you.

By profile

Who it’s for

  • Small business

    To automate a specific task, such as notifications, confirmations or linking your phones to your system, without building an in-⁠house development team.

  • Mid-sized company

    To integrate your communications with the CRM or ERP you already use and build the tools your operation needs to grow.

  • Enterprise

    For projects spanning several departments, sites or systems, where network, voice and software have to be designed together.

  • Carrier

    For voice, messaging or interconnection developments that extend your offering. Our wholesale services are under Wholesale.

  • Integrator

    To add telecom capabilities to the projects you deliver to your clients, working with an operator that also builds.

In practice

Use cases

  • Calling from the customer record

    Your team calls with one click from the CRM, sees who is calling before answering, and every call is logged on the record.

  • Notifications triggered by your ERP

    Invoices, orders and appointments trigger their own SMS or automated call, always with the recipient’s consent as required by Colombian law (Ley 2300 of 2023).

  • A self-⁠service portal for your customers

    Your customers look things up, make requests and track them without calling, so your team handles what truly needs a person.

  • A conversational assistant for your service channel

    It answers common questions, captures the case details and hands off to a person when needed.

  • Connectivity for field operations

    Branches, kiosks or remote sites connected through a design built around how your company operates.

  • Industries

Pricing

Custom Development pricing

Each service has its own pricing section. Pick the one you need:

Frequently asked questions

How much does custom development cost?

It depends on scope. We quote after discovery, once we know what needs to be built, which systems it connects to and who will run it. We do not publish development rates because every project is different.

How long does a project take?

The timeline is set at the end of the feasibility study, with milestones for each stage. Any date before that would be a guess.

Who owns the code?

It is set out in each project’s contract: ownership, licensing and what is handed over (source code and documentation) are agreed in writing before work begins.

Is every project feasible?

No. Some depend on systems that cannot be integrated, on regulatory requirements, or on costs that do not add up. If yours is not feasible, we tell you and, where possible, suggest a different scope.

Do I have to buy other Hablame services?

Not necessarily. Many projects combine our voice, messaging or connectivity, but discovery is where we define which services are needed and which are not.

What happens after delivery?

Operations and support are the final stage of the process. Their scope, channels and hours are agreed in the contract, as are later enhancements.

Technical details

For your technical team.

Delivery approach
In stages, with deliverables your team reviews
Source code
Under version control, with a full change history
Environments
Test environments kept separate from your live operation
Documentation
Covering functionality, integrations and operations
Ownership and licensing
Defined in each project’s contract
Hablame services
Voice, numbers, messaging and connectivity, as the project requires
Support
Scope, channels and hours agreed in the contract

Can’t find your question?

An advisor reviews your case and gets back to you.

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